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I invest a day's salary for my children every Christmas instead of giving them gifts. I make it as interactive as possible, and they've never complained.

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a woman in a purple blazer stands with crossed arms
Lel Smits.Courtesy of Lel Smits
  • Lel Smits and her husband invest in stocks for their children as Christmas gifts to build wealth.

  • Smits prioritizes financial literacy and chooses stocks from familiar companies for her kids.

  • She also creates stock certificates and drawings to help her children visualize their investments.

This as-told-to essay is based on a conversation with Lel Smits, an entrepreneur, director, and mother of two in Sydney. The following has been edited for length and clarity.

I advocate for financial literacy, am the managing director of The Stock Network, and am a director of the Australian Shareholder’s Association.

I’ve been investing for my children at Christmas every year since they were 1. My eldest boy is now almost 5, and I also have a 2-year-old girl.

As ‘Santa’ covers the Christmas presents, we tell them that the gift from their parents is this investment. Birthdays are acknowledged with gifts.

I’m not a professional investor, but by understanding the basics, such as choosing quality companies and diversification, I learned that consistent and disciplined investing can build wealth over time and provide financial security.

Each year, my husband and I determine an appropriate amount to put toward an investment gift. It’s similar to how my grandmother may have bought me some meaningful jewelry. I want to purchase something meaningful for my children that will hopefully stand the test of time.

I invest in companies my children recognize and interact with, such as Australia’s largest bank and supermarket. I choose individual stocks over managed funds for my children because they represent tangible companies that are easier for them to understand and relate to.

While ETFs and managed funds are an essential part of my own diversified investment strategy, my focus for my children is to foster both financial literacy and investment growth. This approach helps them grasp the basics of investing.

I’m committed to making investing relatable, sparking their interest, teaching them how businesses work from an early age, and involving them in the process.

I was not raised with financial literacy. My parents didn’t actively teach me, but they instilled basic concepts such as ‘Don’t spend more than you earn’ and ‘Interest works while you sleep.’ My investing knowledge accelerated while I worked as a financial journalist.

I opened a share account for my children when they were born and linked my bank to a share trading account to manage their investments. This lets me buy shares directly on their behalf.

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